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| Indiana Youth Soccer Renews adidas Partnership |
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 Indiana Youth Soccer and adidas are pleased to announce an extended partnership though 2008. Negotiations came to a fruitful ending as the new contract was signed in April, positioning Indiana Youth Soccer as one of the elite state association adidas partners for 2007-2008.
Under the terms of the agreement, adidas will provide merchandise support and promotional items to Indiana Youth Soccer. adidas will also provide discounted direct buy merchandise such as Indiana Youth Soccer soccer balls and t-shirts for Indiana Youth Soccer events, programs, and services. The agreement also affords Indiana Youth Soccer representatives and coaching staff access to continuing education clinics and special events.
Founded in 1949, the adidas Group is the world’s second-largest sporting goods company offering a broad range of products with brands such as adidas, Reebok and TaylorMade in its portfolio. As a global player the adidas Group is represented in major markets all over the world. The Group comprises over 80 subsidiaries with headquarters in Herzogenaurach, Germany. The adidas Group strives to be the global leader in the sporting goods industry with sports brands built on a passion for sports and a sporting lifestyle.
Indiana Youth Soccer will feature adidas as an exclusive category sponsor for Indiana Youth Soccer managed tournaments and events. Indiana Youth Soccer coaching staff and Olympic Development Programs will exclusively feature adidas apparel and products. Finally, adidas will receive marketing exposure through the Indiana Youth Soccer website, e-newsletter, and IN the NET publication.
"Indiana Youth Soccer is pleased to continue a partnership with adidas to benefit several Indiana Youth Soccer programs, events and services," said Indiana Youth Soccer Executive Director Don Rawson. "Hundreds of youth soccer players across the state will be positively impacted by the adidas partnership through Soccer Start, TOPSoccer, the Olympic Development Program (ODP), the Indiana State and Challenge Cups and more."
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